We were and still are “in trenches”, know the lowdown of these businesses, and bring to the table our 30+ years of our combined experience and knowledge

Founded by Andrei Zinkevich and Vladimir Blagojevic in 2017

We both live and breathe B2B marketing since 2007.

Andrei spent 8 years in the enterprise segment working for Kimberly Clark and Biosphere Corporations, and launched his consulting company Getleado in 2013.

Vlad worked at Sony, EMC and Sirris, building, marketing and selling complex B2B products and services until launching his consulting company Scale XL in 2011.

After working on multiple consulting projects together, we decided to combine our experience and set up in 2017.

What makes different?

Coming from the enterprise world, we know all the ins and outs of marketing & selling to enterprises products with high ACV: the research and evaluation processes, decision-making procedures inside the buying committee and the approval workflows.

We’ve been there, done that, and know how to generate opportunities with these segments and influence the decision-making processes.

While we could help many B2B business, since 2007 we focus exclusively on two verticals: high-value B2B tech (enterprise SaaS, blockchain technology, hardware) and service-based companies (software development, consulting, cybersecurity, DevOps as a service, etc). 

We were and still are “in the trenches”, know the lowdown of these businesses, so you’ll get access to 30+ years of our combined experience and knowledge.

We believe that the real growth can only be driven in-house. You need to have people who are in the trenches every day, talking to customers, experiencing the sales hurdles, refining the messages and positioning.

We join your team as external marketing advisors, provide consistent support and training including step-by-step playbooks, templates, marketing and sales dashboards, tech stack and process maps.

As a result, you get an evergreen in-house growth engine.