3 practical workshops to identify the most lucrative market segments to narrow the focus of your GTM strategy and develop a crystal-clear ICP
Too many B2B companies don’t have a clear ICP and spread their efforts on targeting and prospecting different verticals with the same universal marketing message and tactics.
They end up being “Jack of all trades, master of none another commodity vendor” ignored by most accounts.
Their marketing and sales goes “spray and pray” way instead of consistently creating awareness, generating and capturing demand from a very well defined ICP.
If you believe your company is facing the same issue, join our market segmentation workshop.
Two 15-minutes practical exercises to collect and analyze the revenue data
Live 90-minutes workshop on 16th Sep, 11 am ET – 5 pm CET to segment the data, run and scoring different segments with Fullfunnel scoring model
Get live feedback from Andrei and Vladimir
Market segmentation template
ICP template
Market segmentation scoring model